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The online radio opportunity

The online radio opportunity

The South African radio industry has proved in the last 20 months that it is robust, agile, and adaptable. Audiences and advertisers turned to radio stations for information, companionship, and mutual connection. The power of the radio industry is highlighted in the latest BRC RAMS data and it shows that appetite for radio remains strong.

Many radio brands across the country have cultivated a deep layer of trust with their audiences using their FM and digital platforms. This relationship has become increasingly important, as the reliance for their primary source of news, entertainment and information grows. The rise of fake news and calculated disinformation is combated by a reliable service, and radio has proven its worth in this regard.

As a result of Covid-19 separating people socially, radio has managed to bridge the gap by practicing inclusivity. Radio listeners are now made to feel part of communities and groups through storytelling, content, virtual activations, and compelling engagement.

Radio audiences are constantly evolving, with connectivity and choice being the determining factors. Recent developments between mobile operators and ICASA regarding spectrum, is driven by the accelerated need of consumers for more and faster internet connectivity. The advancement of work environments and consumer trends have catapulted people into the throws of 4IR, enabling radio to create new opportunities for listeners in the digital space.

What's On

4:0 0 2hrs Epic Dance Show

With the best tunes around, and chances to win BIG!

9:0 0 3hrs Epic Dance Show

With the best tunes around, and chances to win BIG!

12:0 0 3hrs Rave Anthems Show

Has the BIGGEST tunes around, in the mix! Get your shouts in.

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Gets you home with the BIGGEST tunes around, plus all the latest showbiz news trending across social.

18:0 0 3hrs Epic Dance Throwdown

Has the BIGGEST tunes around, in the mix! Let us know your weekend plans.

21:0 0 3hrs Whispers and Cream Show

With the BIGGEST tunes, celeb chat, and chances to win BIG, and... that hour of Old Skool & Anthems.

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